MY ROLE:
Art Direction, Visual Design, Illustration, Video Storyboards & Editing, Mockups, Research, Production.
Art Direction, Visual Design, Illustration, Video Storyboards & Editing, Mockups, Research, Production.
THE CHALLENGE:
Create a global digital & print campaign showcasing Dell’s products and solutions for small business owners that increase productivity, collaboration, and security.
Create a global digital & print campaign showcasing Dell’s products and solutions for small business owners that increase productivity, collaboration, and security.
THE SOLUTION:
I started with product research and creative concepting. Mockups with copy, photography and graphics were developed and presented to clients. Approved creative went into final production and files & documentation were delivered to Dell clients.
I started with product research and creative concepting. Mockups with copy, photography and graphics were developed and presented to clients. Approved creative went into final production and files & documentation were delivered to Dell clients.