MY ROLE:
UI/UX Design, User Research, Wireframes, Mockups, Prototypes, A/B Testing, Documentation.
UI/UX Design, User Research, Wireframes, Mockups, Prototypes, A/B Testing, Documentation.
THE CHALLENGE:
Create a portal where Costco customers learn more and sign up for the Citi-Costco card.
Create a portal where Costco customers learn more and sign up for the Citi-Costco card.
THE SOLUTION:
I started with user research & sketches. Wireframes and prototypes were then created to influence UI/UX design & A/B testing. Pixel perfect files and documentation delivered to developers. I then used the the brand creative to produce additional digital/print promotion to support the launch in store and online.
I started with user research & sketches. Wireframes and prototypes were then created to influence UI/UX design & A/B testing. Pixel perfect files and documentation delivered to developers. I then used the the brand creative to produce additional digital/print promotion to support the launch in store and online.
