MY ROLE:
Art Direction, Visual Design, Illustration, Video Storyboards & Editing, Mockups, Research, Production.
Art Direction, Visual Design, Illustration, Video Storyboards & Editing, Mockups, Research, Production.
THE CHALLENGE:
Create a global digital & print campaign showing how easy it is for small business owners to purchase and set up their first server with Dell products and assistance.
Create a global digital & print campaign showing how easy it is for small business owners to purchase and set up their first server with Dell products and assistance.
THE SOLUTION:
I started with product research and creative concepting. Mockups with copy,photography and graphics were developed and presented to clients. Approved creative went into final production and files & documentation were delivered to Dell clients.
I started with product research and creative concepting. Mockups with copy,photography and graphics were developed and presented to clients. Approved creative went into final production and files & documentation were delivered to Dell clients.
